In an environment of dust sheets and undecorated walls, a bag of Whole Foods nuts, on a shelf, makes a loud claim for attention. But the room’s minimalism derives from nondisclosure more than from dogma. Ive’s aesthetic is not austere: one could think of the work done here as a reticent man’s idea of exuberance, with rapture expressed in the magnetic click of a power adapter. Richard Seymour, a British designer who has known Ive for years, recently referred to his friend’s “emotionally warm modernism.” Clive Grinyer, a friend and former London colleague of Ive’s, said, appreciatively, “He’s always been a bit bling.” Paola Antonelli, the senior curator of design and architecture at MoMA, who has added many Apple products to the museum’s collection, praised an innovation that indicated when a closed laptop was in “sleep” mode: a light glowed on and off twelve times a minute, like a restful person breathing. “Jony knows that I was transfixed,” she said. “They had to abandon it because it kept people awake when it was on the bedside table.” (Apple disputed this explanation.) “It was round and pulsating and it was just amazing.”
Everything about this case is minimal. Obviously, the first thing your eye is drawn to is just how thin the case itself is. It legitimately feels no thicker than a sheet of paper, but it forms perfectly around your phone’s body. It’s almost like a full-body skin, except you don’t have to deal with hair dryers and microfibers to install it. Every cutout is very small and very precise, and there’s no lip on the front. The USB-C port’s cutout is only slightly larger than the port itself, and the same is true for the power and volume buttons. This works because of how thin the case is; even if you have a USB Type-C cable with a larger end, it’ll still fit over the case.
Bob Mansfield, then closely involved in the watch project, said that Ive’s role was to be “himself and Steve” combined. Yet Ive still had to make a case to Apple, and Mansfield recalled “a lot of resistance.” It wasn’t clear how the company would display such things in stores; there were also concerns about creating a divide between wealthy and less wealthy customers. (As Mansfield said, “Apple wants to build products for everybody.”) But Ive won the argument, and in 2013 the company announced the high-level appointments of Angela Ahrendts, the former C.E.O. of Burberry, and Paul Deneve, the former C.E.O. of the Yves Saint Laurent Group. Patrick Pruniaux, from tag Heuer, a part of the L.V.M.H. luxury conglomerate, was hired last year. Apple has announced that the cheapest watch will cost three hundred and forty-nine dollars. In parts of the world already filled with smartphones, that price may give the Apple Watch the graduation-gift appeal that, according to Brunner, Beats consciously sought with its headphone pricing. But Ive’s solid-gold models, innocently named Apple Watch Edition, are expected to cost many thousands of dollars. John Gruber, an influential Apple blogger, has written that the prices may be “shockingly high . . . from the perspective of the tech industry,” but perhaps “disruptively low from the perspective of the traditional watch and jewelry world.” Sebastian Vivas, the director of a watch museum maintained by Audemars Piguet, the Swiss manufacturer, recently described his industry as unperturbed by Apple’s plans: “We’re not afraid; we’re just a little bit smiling.” It would be a greater threat, he told me, if men widely accepted that they could wear gemstones without a time-keeping pretext.
Rahman, M. M., Ölçeroğlu, E. & McCarthy, M. Role of Wickability on the Critical Heat Flux of Structured Superhydrophilic Surfaces. Langmuir 30, 11225–11234 (2014).
Here’s a photo of the Nolan helmet showroom, which features one of every Nolan, X-Lite and Grex helmet made by Nolan:
Ive said that, in fifteen years, only two designers have left the studio—one of them because of ill health. He regards this as a clinching argument about harmoniousness. It isn’t: many people put up with unhappy workplaces. But even Satzger’s public remarks have been largely admiring. It’s easy to imagine that the studio’s hushed zeal might strike some as claustrophobic and priggish. And it might be unnerving when, in company negotiations, a designer’s composed bearing carries steely intent. (Richard Howarth, a veteran Ive lieutenant, soft-spoken and British, is considered “a badass, in terms of driving things,” I was told, half-jokingly. “He’s feared.”) But it’s hard to mount a challenge to the consensus that Ive, however vexed and self-conscious, is a good egg. He has the soreness of a man who took all but one vote in a popularity contest.
In addition to supporting biennial budgeting, the committee’s package, as amended, called for the House and Senate budget committees to hold an annual hearing on the "fiscal state of the nation."
Offering greater choice to customers, a sustainable, premium textile seat material is available as an alternative to leather. The Dapple Grey material was developed together with Kvadrat, Europe’s leading manufacturer of high-quality design textiles, and is complemented with Suedecloth inserts in Ebony or Light Oyster.
Commute Mode learns your daily drive and, using both historical and real-time traffic information, can suggest alternative routes to help you to reach your destination on time.
I wouldn’t blink an eye if Caseology were charging something like $25 for this. But this virtually perfect case can be yours for just $11.99 from Amazon, which I find pretty incredible. I really don’t think you can get better bang for the buck on any other case, and I actually prefer this to Caseology’s other two offerings for the Pixel 2 and 2 XL. For those of you who want mild protection and handsome looks (which will be most of you), the Vault is the case to buy. I can’t praise this thing enough – it’s that good.
Another innovative technology designed to make life easier is the optional Land Rover Activity Key – a waterproof, shockproof wristband with integrated transponder – which allows customers to enjoy sports and outdoor pursuits such as running, cycling or kayaking without having to carry the standard key fob.
Bergles, A. E. & Manglik, R. M. Current Progress and New Developments in Enhanced Heat and Mass Transfer. Journal of Enhanced Heat Transfer 20, 1–15 (2013).
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